Integrated Digital Campaign

The Hidden Metrics That Actually Improve Campaign Results – data-driven marketing insights and performance analytics explained in this Seventy9Media blog.

The Hidden Metrics That Actually Improve Campaign Results

Leave a Comment / Conversion Rate Optimization (CRO), Digital Marketing, Integrated Digital Campaign /

In digital marketing, success is often judged by surface-level metrics—impressions, clicks, likes, and reach. While these numbers look impressive in reports, they don’t always reflect real business impact. Many campaigns fail to deliver meaningful ROI not because the strategy is wrong, but because marketers focus on the wrong metrics. The truth is: the metrics that truly improve […]

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Integrated digital video campaigns in action – strategy, analytics, and storytelling combined to drive engagement and conversions.

From Strategy to Screen: The Power of Integrated Digital Video Campaigns

Leave a Comment / Integrated Digital Campaign, Video Campaign /

In today’s fast-paced, content-driven world, video has become one of the most powerful tools for marketers to tell stories, engage audiences, and drive results. But it’s not just about creating a video and putting it online. The real magic happens when video becomes part of a fully integrated digital campaign — one that aligns with your brand

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